Niagara Parks and Fallsview Casino Unveil Collaborative Pop-Up Retail Store

August 11, 2023

Nick Kuemmling

Niagara Parks and Fallsview Casino Unveil Collaborative Pop-Up Retail Store

  • Partnership between Niagara Parks and Fallsview Casino brings new pop-up retail store to Galleria shopping area at Fallsview Casino
  • The retail store will connect guests at Fallsview Casino to Niagara Parks attractions and experiences, alongside a selection of high-quality merchandise
  • Staffed by Niagara Parks employees, the store will also act as a welcome centre, providing guests with expert guidance and assistance to plan their Niagara Parks adventures

Niagara Falls, ON – In partnership with Fallsview Casino, Niagara Parks celebrated the launch of a new pop-up retail store and welcome centre at the Galleria shopping area at Fallsview Casino with an official ribbon-cutting ceremony on Friday, August 11, connecting guests in this high-traffic tourism area to Niagara Parks attractions and experiences, while offering a selection of high-quality Niagara Falls and Canadian-themed merchandise.

Now open to the public from 10 a.m. to 10 p.m., seven days a week, the branded pop-up retail store is located next to the Avalon Theatre in the Galleria shopping area. Managed and operated by Niagara Parks staff, the location features Niagara Falls and Canadian-themed merchandise for visitors while also providing a new welcome centre location in a high-traffic pedestrian area. The site will offer bundled Niagara Parks attraction passes and a la carte tickets along with helpful information for guests seeking details on Niagara Parks and its must-see visitor experiences.

The Fallsview Casino Galleria shopping area provides an ideal location for this pop-up retail store, offering a high-traffic, central hub for entertainment and leisure in the heart of Niagara Falls. This initiative not only strengthens the partnership between two top demand generators for the destination – Niagara Parks and Fallsview Casino, but also presents an opportunity to showcase the offerings of both locations, creating lasting connections with visitors.


“We are pleased to bring the natural wonder and rich heritage of Niagara Parks to the doorstep of Fallsview Casino visitors,” said April Jeffs, Niagara Parks Chair. “Our pop-up retail store will allow Fallsview Casino guests to discover Niagara Parks experiences and take a piece of Niagara home with them.”

“We are very excited to celebrate the opening of the new Niagara Parks pop-up retail store. This is a wonderful opportunity to continue to strengthen our partnership with Niagara Parks and provide our guests with greater accessibility to the thrill of their attractions,” said Richard Willett, Vice President of Resort Operations at Niagara Casinos.

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About Fallsview Casino Resort

Overlooking the world-famous Horseshoe Falls, Fallsview Casino Resort is an award-winning resort that has been offering premier entertainment and superior guest service since 2004. Featuring a hotel with 372 luxury rooms and suites, Fallsview Casino Resort houses a large and impressive gaming floor with more than 3,500 slot machines and 130 gaming tables. Winner of the Wine Spectator’s Best of Award of Excellence for its two signature restaurants, Ponte Vecchio and 21 Club Steak & Seafood, the state-of-the-art 1,500-seat Avalon Theatre, the 5,000-seat OLG Stage at Fallsview Casino, dozens of dining and shopping options, and more than 30,000 square feet of meeting and convention space. For more information, visit fallsviewcasinoresort.com, join us on Facebook, Twitter, and Instagram @fallsviewcasino, or call 1-888-325-5788.

About Niagara Parks 

Since its establishment in 1885, Niagara Parks has remained a self-financed agency of the Ontario Ministry of Tourism, Culture and Sport, entrusted to preserve and protect the land surrounding Niagara Falls and the Niagara River. Today, Niagara Parks boasts gardens, a horticulture school, recreation, golf courses, restaurants, heritage and historic sites, gift shops and, of course, Niagara Falls. In short, natural landscapes, history, family fun, hiking, culinary delights, attractions and adventure. 

For more information, please visit niagaraparks.com or contact: 

Chris Giles, Manager, Communications
(905) 356-2241 ext. 2259
(905) 809-0182

Stay Connected: 

Facebook: @NiagaraParks
Instagram: @niagaraparks
Twitter: @NiagaraParks